July 2026
Dear Goodegg Community,
As we settle into the long, sun-drenched days of July, there is a distinct shift in the air. The frantic pace of the first half of the year has begun to yield to a slower, more intentional rhythm – the beautiful lull of mid-summer.
Right now, I (Annie) am actually writing to you from Denmark, where I’m doing a home exchange with my family. That means that the family whose house we’re staying in, on the coast of Denmark, is currently in our house in the San Francisco Bay Area.
It’s a wonderful way to experience slow travel while keeping costs down, and it’s also a really fun way to get to know another family on the other side of the world.
Being immersed in the culture here, I’ve found myself thinking a lot about a beautiful concept the Danes are famous for: hygge (pronounced hoo-ga).
While often translated simply as “coziness,” hygge is truly a year-round philosophy of finding deep contentment in the simple, the safe, and the communal. In the summer, it looks like a slow evening walk under a twilight sky, a shared picnic in a vibrant green park, or the soul-deep comfort of knowing you are exactly where you need to be with the people who matter most.
In a world that constantly demands we chase the loudest, flashiest, and most volatile market trends, there is a profound power in intentional creating moments of hygge in your life, including “financial hygge.”
Not through get-rich-quick schemes, but through slow and steady investments that are about as exciting as watching sailboats slowly drift by here on the coast of Denmark.
When your investments are working dependably in the background, you gain the ultimate luxury: the freedom to step away from the spreadsheets, fully enjoy your summer, and be completely present in the moment.
Sending sunny-side-up best wishes…
The Balancing Act: How Interest Rates, Cap Rates, And Valuations Define The Multifamily Landscape
– New Blog Article –
With all that’s going on in the world, you’re probably tired of hearing about interest rates and what the Fed might do at its next meeting, and we totally get it.
But when it comes to commercial real estate, the interplay between interest rates and cap rates is critical. These metrics directly impact property valuations, which means they can meaningfully move the needle on your investments.
Take a moment to dive into these metrics with us, what they mean, and how a change in one can impact the others, so you can better understand how they might play into your investments.
8 Best States To Invest In Real Estate In 2026
– In The News –
In this guide, TurboTenant investigates eight states to consider investing in rental properties in 2026. The list was compiled based on factors such as job growth, affordability, landlord friendliness, and more. Depending on your goals, these carefully vetted markets offer strong potential for cash flow, appreciation, or, in a perfect world, both.
#1, #2, #4, and #6 on the list are some of our favorite markets to invest in.
Family Summer Travel Still Booming, But Costs Are Having A Big Impact
– In The News –
Despite dramatically higher travel prices, families are still heading to airports and roads in force this summer.
Travel remains a priority despite higher prices. Families say cost is their top consideration, but they’re still taking trips. They’d rather adjust than cancel.
Here are some other interesting findings:
- While travel demand remains strong, today’s family travelers are becoming more flexible — changing destinations, redeeming rewards and involving kids in vacation planning.
- Of those surveyed, 21% said they plan to use points and miles to help make family travel possible this summer, but only 5% say that availability of points/miles redemptions matters most when choosing destinations.
- More families with summer travel plans changed their destinations than shortened trips or cut back on excursions and/or activities at their destination compared to previous years.
- These families are making small compromises instead of canceling: tweaking things like trip length or where they stay.
- Nearly two-thirds rank budget among their top three destination considerations.
Grow Your Money In Two Places At Once
– Whole Life x Real Estate Investments –
Here at Goodegg Investments, we love hidden gem strategies that can help you grow your wealth through putting your money to work in the smartest and most efficient ways possible.
Through the little-known strategy of using high-cash-value whole life insurance to optimize your investments, we are essentially able to double-dip – meaning we can our money in not just one, but TWO places at the same time. Want to learn how to do it to?
Thanks for reading this edition of the Goodegg Scramble.
We appreciate you more than you know. ❤️